Mission Statement


Romanian Film Promotion (APFR)
The Romanian Film Promotion (APFR) was established in 2003 under the name of Film Association XXI with the objectives of supporting young filmmakers, promoting European values and shaping up a new generation of viewers for the cinema of the 21st century.

  The main activities of APFR include:

Information
The catalogue of Romanian films and a website (www.romfilmpromotion.ro, with the future intent of a newsletter) inform about the current state of Romanian Film Industry.

Promotion
The APFR organizes a Romanian booth at important film markets and festivals, doing market presentations and spreading information about current Romanian film activities. Moreover, the "Shooting Romania" Brochure aims at promoting Romania as an excellent film location.

The GOPO Awards
Since spring 2007, APFR organizes the annual Gopo Awards, the Romanian equivalent of such events as BAFTA (Great Britain), Cesar (France) or GOYA (Spain), meant to celebrate the best of the best in the Romanian film industry over the past year.

Distribution
The APFR has also supported the setting up of Transilvania Film, which a cinema, video and TV distribution company for a series of select art house titles, including award winners at Transilvania International Film Festival.